Thursday, April 28, 2011
Chapter 9
Thinking about putting your work online? I think it's a great idea, especially in today's world when EVERYONE is online 24/7. You can reach many more people to get them to look at your work. But you have to know what you're doing. research a site hard before putting your work on it. If you put your work on a sketchy website people won't take you seriously. You can also create your own website, which I would do. This chapter was pretty informational about what you should and should not do about putting up your work online.
chapter 8
this was an important chapter. You need to interact with people if you want any sort of career as a visual artist. put yourself out there. You have to be going to new places and meeting new people. Go to businesses, ask to put your work up. "I never got a job I didn't create for myself." - Ruth Gordon. Bottom line, if you want to make a career out of your work, YOU have to make it happen.
Saturday, April 16, 2011
Chapter Eleven Blog
Through out the book we have been supplied with a great deal of valuable information. And as important as that information is, without tenacity and an open mind and heart it won’t take us far.
Life shrinks or expands in proportion to one’s courage. _Anais Nin
Create your own Art Community.
Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great. _Mark Twain
A man can fail many times, but he isn’t a failure until he begins to blame somebody else. _John Burroughs
• Always remember the art comes first!
• Develop and maintain regular work habits.
• Get a studio.
• Learn to balance your life and your art.
• Be aware of destructive assumptions.
• Watch out for midcareer bitterness.
• There really is enough to go around!
• Don’t be afraid to make mistakes.
There is nothing fiercer than a failed artist. The energy remains but, having no outlet, it implodes in a great black fart of rage which smokes up all the inner windows of the soul. _Erica Jong
Through out the book we have been supplied with a great deal of valuable information. And as important as that information is, without tenacity and an open mind and heart it won’t take us far.
Life shrinks or expands in proportion to one’s courage. _Anais Nin
Create your own Art Community.
Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great. _Mark Twain
A man can fail many times, but he isn’t a failure until he begins to blame somebody else. _John Burroughs
• Always remember the art comes first!
• Develop and maintain regular work habits.
• Get a studio.
• Learn to balance your life and your art.
• Be aware of destructive assumptions.
• Watch out for midcareer bitterness.
• There really is enough to go around!
• Don’t be afraid to make mistakes.
There is nothing fiercer than a failed artist. The energy remains but, having no outlet, it implodes in a great black fart of rage which smokes up all the inner windows of the soul. _Erica Jong
Chapter Nine Blog
Having your work on line is essential to being a success as an artist as it is the principal means of communication in society today.
Making money is art and working is art and good business is the best art. _Andy Warhol
Joining an Online Gallery/Group
Advantages:
• Technical aspect is already done for you
• Possibility of more traffic visiting a site with more artists
Disadvantages:
• The pages are preformatted, little room to be creative or individualize
Research galleries and look for ones with familiar artist who you respect, is the site easy to navigate? Does it have a presence you would be proud of?
Everything you can imagine is real. _Pablo Picasso
Fee based virtual Galleries provide you with all the tools to create and maintain a Web site. The gallery should be bringing traffic to your site but remember traffic doesn’t equal sales.
Juried virtual Galleries. Presumably you are then with more sought-after artists. Which will hopefully give your work more serious attention. They often take a percentage of sales and are more likely to have sales. Be sure to read the fine print and what you are getting into.
Community based virtual galleries. An advantage is to have the credibility of the organization and increased exposure to art people.
Creating your own web site gives you the pleasure of having complete control over how your art is presented. But you do have to create your own traffic. Building a web site takes focus; decide where you want your focus to be.
The perfect web site should include everything you would have in your artist packet.
• Images of your art
• Current bio
• Statements for each body of work
• Upcoming exhibition lists
• Contact information
• Mailing list/guest book
• Press page
• Links
• Site map
Do not personalize including pictures of family; interests or hobbies make it professional.
Research web sites and make notes of what you like about them.
Research web host’s, they are like landlords.
Get a domain name, like your real name you want it to be the same throughout your career.
Your goal is to be easily accessible to those searching for you.
He that will not apply new remedies must expect new evils; for time is the greatest innovator. _Francis Bacon
Tracy Rocca’s dos and do not's of web design
• Keep it simple
• Be consistent
• Make connections
• Plan for growth
• Make text legible
• Help visitors get around
• Don’t get too flashy
• Don’t keep visitors waiting
• Don’t reinvent the wheel
• Skip the intro
• Wait until you can do it right
The best way to predict the future is to invent it. _Alan Kay
Always check to be sure everything is working correctly.
Be courageous. It’s one of the only places left uncrowned. Anita Roddick
Having your work on line is essential to being a success as an artist as it is the principal means of communication in society today.
Making money is art and working is art and good business is the best art. _Andy Warhol
Joining an Online Gallery/Group
Advantages:
• Technical aspect is already done for you
• Possibility of more traffic visiting a site with more artists
Disadvantages:
• The pages are preformatted, little room to be creative or individualize
Research galleries and look for ones with familiar artist who you respect, is the site easy to navigate? Does it have a presence you would be proud of?
Everything you can imagine is real. _Pablo Picasso
Fee based virtual Galleries provide you with all the tools to create and maintain a Web site. The gallery should be bringing traffic to your site but remember traffic doesn’t equal sales.
Juried virtual Galleries. Presumably you are then with more sought-after artists. Which will hopefully give your work more serious attention. They often take a percentage of sales and are more likely to have sales. Be sure to read the fine print and what you are getting into.
Community based virtual galleries. An advantage is to have the credibility of the organization and increased exposure to art people.
Creating your own web site gives you the pleasure of having complete control over how your art is presented. But you do have to create your own traffic. Building a web site takes focus; decide where you want your focus to be.
The perfect web site should include everything you would have in your artist packet.
• Images of your art
• Current bio
• Statements for each body of work
• Upcoming exhibition lists
• Contact information
• Mailing list/guest book
• Press page
• Links
• Site map
Do not personalize including pictures of family; interests or hobbies make it professional.
Research web sites and make notes of what you like about them.
Research web host’s, they are like landlords.
Get a domain name, like your real name you want it to be the same throughout your career.
Your goal is to be easily accessible to those searching for you.
He that will not apply new remedies must expect new evils; for time is the greatest innovator. _Francis Bacon
Tracy Rocca’s dos and do not's of web design
• Keep it simple
• Be consistent
• Make connections
• Plan for growth
• Make text legible
• Help visitors get around
• Don’t get too flashy
• Don’t keep visitors waiting
• Don’t reinvent the wheel
• Skip the intro
• Wait until you can do it right
The best way to predict the future is to invent it. _Alan Kay
Always check to be sure everything is working correctly.
Be courageous. It’s one of the only places left uncrowned. Anita Roddick
Thursday, April 7, 2011
I have come to the realization that the art world is becoming more and more of an online thing. In today's art world if you do not have a website or a facebook page or a blog you are not going to be as known as you could be. I think that even this book is outdated. There are a lot more things out there that this book talks about. When you enter a gallery they usually have a website and a good gallery will want you to have a website for people to learn more about you and your work. I know a lot of artist at the SYMVA and I have talked to them about websites and the ones who have websites seem to be more known and the ones who get stories in the Rochester mag. There are organizations that you can enter that is a website and a search site all in one. Like MN Artist, a cool thing. I hope there are things like that all over the US. I think its just more work that is put on a artist. To become an artist in the 21st century is going to be really really time consuming. I have no idea how anyone will be able to have time to work on any art if there is so much to, just to get your name out.
chapter ten
Going Public How to start
- be yourself-the best.
- create a media database- list or contact people in newspaper, tv radio, magazine
- hiring a publicist-one that works with art, your media
Using your Media Lst
- solo shows
- group shows
- open studios
- a new body of work- ANNOUNCE IT!
The Secret to Getting Media Attention- they cant do news on everything.
Participate in the World Around you- donate a percentage to a good cause, hold a fundraiser.
Chapter eleven
Helpful Hints Creating your own art community- people who have the sames goals and are willing to help each other out, helping with writing statements, hanging art, making a resume. Essential Ways of thinking
- art comes first- push yourself further and further
- Regular work habits- set times when your will be in the studio\
- get a studio
- learn to balance art and life
- beware of destructive assumptions
- watch out for midcareer bitterness
- don't be afraid to make mistakes
AND HAVE FUN!
Chapter 9
Going online. Joining an Online Gallery or Group find one that has a lot of traffic to the site.
- Brick and mortar gallery web sites- real life gallery that has a website.
- Virtual galleries, fee based-
- Juries virtual galleries- some fee based with higher quality artists
- Virtual galleries, community based- is usually free as part of a membership, you have mlittle to no say on how the web site looks
Creating a Web Site Using a Web Template
Creating your Own Web Site
- Finding the right Web Designer- costing around 1500 dollars
- what to include on your Web Site-should include art, bio, contact info, statements, names of art.
- Finding a Web Host-
- Making Updates
Drawing people to your site-Page Titles, Meta Tag description, text on your pages, images, creating links
Sunday, April 3, 2011
chapter eight
Making Connections Approaching a New City: scouting, preparing, planning, what to bring, when you arrive, follow up phone calls, presenting, when you return home. Other ways: side door, gallery opening, using family contacts, an art writer.
chapter seven
Staging an artist exhibition Time Line: 3+ months-find spaces, show dates, reception date, show title, delegate tasks, artwork for press release. Ten weeks- write press release. Eight weeks- mail press release, design announcement. Six weeks- print, update mailing list. One month- Final decision, frame art, buy stamps, labels, assemble binder. Two weeks- mail announcements, plan and order food, decide what going to wear, line up food,description labels, price list. Several days before- hang work, nonperishable items, last minute changes to labels. before reception- perishable food, refereshment table, guest book, artist binder. At reception-make guests feel welcome, have fun. During exhibition- private tours. After show- Take down art, deliver pieces, repair/ paint art gallery walls.
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